Empowerment, Imagination, Responsibility

I love bringing product design and business thinking together, with a focus on B2B growth & enterprise experiences. I’m currently co-creating the next evolution of Adobe Express, empowering users of all skill levels to craft compelling visual stories with hands-on creation or via the help of AI.

Before that, I spent 7 years at Atlassian working on various parts of the customer experience from top funnel to habit usage to purchasing as the company went through its record growth post IPO. During my tenure, I gained valuable knowledge about teamwork collaboration, knowledge management and productivity optimization - the three main areas Atlassian products help solve.

I started my career working at an innovation agency and then an e-commerce startup (as a successful exit acquisition), working on a variety of new technology. My educational background was in graphic design and human-computer interaction.

I grew up in the beautiful country of Vietnam. Since coming to the U.S, I have lived in Seattle, San Diego, Austin, and San Francisco. When I’m not solving problems with design, I play soccer in Golden Gate Park, hang out with friends, collect airplane models and travel to see the world.